30+ Years of
Driving Impact,
One Brand
At a Time
ABOUT AUTOREACH
AutoReach was born from TollReach Promotions (Pty) Ltd, part of the Siyakhula Advertising and Public Relations Group.
We pioneered the concept of on-the-road brand activations in 1989 by handing out branded goodie bags to motorists at toll plazas along South Africa’s busiest national routes.
We have since moved away from toll plazas and have expanded into petrol station activations, especially around high-traffic areas. Today, AutoReach specialises in petrol station campaigns that connect brands with consumers in a relaxed, receptive state of mind, often during holiday travel.
Each activation creates what we call a Brand Love moment: a direct, positive encounter between a motorist and your brand. It’s not just marketing, it’s a memorable experience that leaves a lasting impression.
With over 30 years of innovation on the road, AutoReach continues to drive results while empowering local labour, women, youth, and adults with disabilities across South Africa.
ABOUT US
More Than Marketing –
Create Moments on the Move
With over 30 years’ experience with in-car activations, AutoReach delivers powerful brand encounters on national travel routes.
We specialise in petrol station activations at key locations along the N1, N2, N3 and N4, giving your brand direct, relaxed, high‑impact access to motorist audiences in transit.
Empowering Local Communities
Every activation employs local labour, prioritising:
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Women, promoting gender equity in field roles.
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People with disabilities, delivering fair wage jobs and skill-training.
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Rural community members, creating economic opportunity near campaign sites.
Our Trusted Partner: JOCOD
PARTNERSHIPS
For more than 14 years, AutoReach has collaborated with the Johannesburg Council for the Disabled (JOCOD), empowering 380 adults with disabilities through dignified employment in packaging and collation operations. This partnership supports their mission to foster independence, skill development, education and inclusion.
Empowering
Communities,
One Campaign
at a Time
WHY WE DO WHAT WE DO
Our Mission
We create Brand Love: moments when customers, often in a relaxed mindset, receive branded items directly in their car and carry your message beyond the touchpoint. It’s marketing that resonates.
Social Impact
We are proud to partner with the Johannesburg Council for the Disabled (JOCOD) for over 14 years. Through this collaboration, we employ around 380 adults with disabilities, paying them for assembling, packing, labelling and dispatching campaign materials. This empowers them with income, skills development, and dignity.
We prioritise hiring local communities, including women and rural labour, ensuring meaningful employment across campaign sites.